Who Is Just Delta? A Brand File on JustCBD's Intoxicating Sister Brand
The delta-8 arm of Just Brands — the company behind JustCBD, founded by a Forbes 30-Under-30 entrepreneur and once bought by a NASDAQ-listed company. That public chapter makes it more traceable than most. The catch is weak product-integrity transparency and a history of 'how much is really in it?' lawsuits on the CBD side.
By The Kind Buds Desk · 11 min read · Updated 2026-06-28
Kind Buds Brand Transparency Score
More traceable than most — a named founder, a known operator (Just Brands), and a NASDAQ-listed acquisition history — and well-liked on Trustpilot with no FDA action. But weak product-integrity transparency (self-asserted certs, an unnamed lab on the delta-8 line, independent-audit COA gaps) and a cluster of CBD-overstatement lawsuits land it at a high F.
An opinion grade from our transparent 6-pillar methodology, built on publicly sourced facts.
COA pages with batch lookup exist (and the CBD side names an accredited lab, Kaycha) — but the Just Delta line's testing lab isn't clearly named, and an independent audit found many reports were potency-only with large potency variance and some missing batches.
GMP, ISO 9001 (farm-level), and HACCP are all self-asserted with no published certificate, certifying body, named facility, or FDA registration.
'US/Oregon organic hemp' is claimed (mostly via third-party reviews, not clear primary disclosure), no farms named, the delta-8 derivation process isn't disclosed, and per-product ingredient lists are thin.
A relative strength: a named founder (Hussein Rakine), a known operator (Just Brands LLC / High Roller Private Label), and an SEC-documented 2022 acquisition by NASDAQ-listed Flora Growth — though whether Flora still owns it isn't clearly current.
A real operation — Fort Lauderdale HQ, ~14,000 retail doors at acquisition, and a decent Glassdoor (~3.9/5), though headcount estimates conflict (a self-reported 51–200 vs. ~30 on data aggregators).
Genuinely well-liked (Trustpilot ~4.5) with no FDA letter and no delta-8 sweep — offset by a BBB 'C' and a cluster of CBD-overstatement consumer lawsuits (one largely dismissed, others unproven allegations).
Just Delta is the intoxicating half of a familiar name. It's the delta-8 / delta-9 / delta-10 / HHC / THC-P brand operated by Just Brands — the same Fort Lauderdale company behind JustCBD, one of the larger CBD brands in the country. When delta-8 took off around 2021, Just Brands spun up Just Delta to sell the intoxicating cannabinoids JustCBD doesn't, keeping a clean split: JustCBD stays non-intoxicating, Just Delta carries the buzz. We ran it through our six-pillar Brand Transparency Score and it lands at an F (56/100) — a high F, with some genuine strengths working against some real product-integrity gaps.
Here's the tension. On who the company is, Just Delta is more traceable than most: a named founder (a Forbes 30-Under-30 entrepreneur), a known operating entity, and a chapter as part of a NASDAQ-listed public company after a 2022 acquisition — all documented. But on what's actually in the product and how it's made, the disclosure thins out fast: self-asserted certifications with no certificates, its own delta-8 line's lab left unnamed, an independent audit that found incomplete reports and big potency swings, and a history of lawsuits alleging its CBD products didn't contain what the label said. We'll lay out exactly what's proven, what's alleged, and what we deliberately left out. Here's the receipts-first reality.
The short version
- Our grade: F (56/100). A high F — real corporate traceability undercut by weak product-integrity transparency.
- It's JustCBD's sister brand. Just Delta and JustCBD are run by the same operator, Just Brands LLC (founder Hussein Rakine); Just Delta carries the intoxicating cannabinoids, JustCBD stays CBD-only.
- A genuine public-company chapter. Just Brands was acquired in 2022 by NASDAQ-listed Flora Growth — an SEC-documented deal that makes the ownership unusually traceable for this space.
- But weak product disclosure. GMP/ISO/HACCP are self-asserted with no certificates, the delta-8 line's testing lab isn't clearly named, and an independent audit found many COAs were potency-only with large potency variance.
- And a 'how much is really in it?' history. Multiple consumer lawsuits alleged its CBD products overstated cannabinoid content — one was largely dismissed (some claims with prejudice), others are unproven allegations. Notably, we found NO FDA warning letter, and a strong Trustpilot (~4.5).
| What the public record shows | |
|---|---|
| Operating entity | Just Brands LLC (+ High Roller Private Label LLC), Florida |
| Sister brand | JustCBD (same operator; CBD-only) |
| Founder | Hussein Rakine (Forbes 30 Under 30, 2022) |
| Public-company link | Acquired by Flora Growth Corp (NASDAQ: FLGC), 2022 |
| HQ | Fort Lauderdale, FL (not Doral/Miami) |
| Makes its own product? | Not disclosed (self-asserted GMP; no facility named) |
| Lab testing | Batch-lookup COAs exist; Just Delta line's lab not clearly named |
| FDA action | None found (verified absent) |
| BBB / Trustpilot | BBB 'C'; Trustpilot ~4.5 across ~250 reviews |
| Lawsuits | CBD-overstatement suits (one largely dismissed; others allegations) |
Just Delta at a glance — the verified facts
The short version
Just Delta is easy to trace and harder to verify. You can find out who founded it, what company runs it, and that it was once part of a NASDAQ-listed business — genuinely more than most hemp brands disclose. What you can't easily pin down is the stuff our score weighs most for something you consume: who tests the delta-8 line, whether its certifications are real, and whether the label matches the bottle. An independent audit and a string of CBD-overstatement lawsuits both raise that last question.
So this is a high F: the company is accountable as an entity, but thin on product transparency. We'll separate the sourced facts (the operator, the acquisition, the lawsuits' dispositions) from marketing, credit the real positives (a strong customer rating, no FDA action), and flag the claims we refused to print.
Who's behind it? (Unusually, quite a lot is known)
Just Delta is operated by Just Brands LLC (with an affiliated entity, High Roller Private Label LLC) — the same Fort Lauderdale, Florida company that runs JustCBD. The two are unmistakably one operation: they share a customer-service line, and Just Delta's own legal pages point back to the JustCBD entity. It was founded in 2017 by Hussein Rakine, later named to Forbes' 30 Under 30, and Just Delta launched around 2021 to ride the delta-8 wave.
Lab testing — infrastructure exists, the delta-8 line's is thinner
Just Delta does post Certificates of Analysis, and the basic infrastructure is there — but it's uneven, and weakest exactly where it matters for the intoxicating products:
- Batch-lookup COAs exist. Both Just Delta and JustCBD have lab-report pages where you enter a batch number (printed on the bottle) to pull a PDF — a real, usable system.
- The CBD side names a credible lab; the delta-8 side doesn't, clearly. JustCBD's reports identify accredited third-party labs (including Kaycha Labs, a major ISO-accredited cannabis lab). For Just Delta's intoxicating line, the testing lab isn't clearly named on the page — a weaker disclosure for the riskier products.
- An independent audit found gaps. The third-party reviewer LeafReport, which tests products itself, found that many of the company's COAs were potency-only (not full contaminant panels), that some batches had no report at all, and that CBD potency varied widely against the label (well beyond a normal ±10%). That's an outside finding, not our opinion.
So a buyer can often pull a report — but can't always count on it being a full panel, from a named lab, that matches the batch. Compare that to Cycling Frog or 3Chi, where named-lab, full-panel, per-batch reports are the norm.
Manufacturing and sourcing — claimed, not shown
On manufacturing, Just Delta and JustCBD make confident quality claims — GMP-certified, HACCP-compliant, and an ISO 9001 certification — but the receipts aren't there: no published certificate, no named certifying body, no named facility or contract manufacturer, and no FDA facility registration. (Notably, the ISO 9001 claim appears to attach to a farm, not the manufacturing plant.) A certification you can't see is a marketing line, not a verification.
On sourcing, the hemp is described as US-grown organic (some third-party reviews specify Oregon), but no farm is named, and — critically for delta-8 — the cannabinoid-conversion process isn't disclosed. Ingredient transparency is thin too; an independent reviewer noted the product pages don't reliably list ingredients. The pattern is consistent: the claims are there, the verifiable detail isn't.
The record: well-liked, no FDA action — but a mislabeling history
Just Delta's record is a real mix, and we'll give the good and the bad with equal precision:
- The genuine positives. We found no FDA warning letter to Just Delta, JustCBD, or Just Brands — we checked, and the company is absent from the CBD and delta-8 enforcement rounds, so we will not imply one exists. It was not named in the 2023 FDA/FTC "copycat candy" delta-8 sweep. And its customer rating is genuinely strong: a Trustpilot around 4.5 across roughly 250 reviews, with praise for product quality and (sometimes) shipping.
- The mislabeling lawsuits. The company has faced a cluster of consumer suits alleging its CBD products overstated cannabinoid content — that a product labeled, say, 100mg tested well below. One (Rodriguez v. Just Brands) was adjudicated and largely dismissed, including several claims dismissed with prejudice; another (Gaddis) is an unproven allegation whose final disposition isn't clearly public; a separate "no-THC-but-tested-positive" suit is likewise an allegation. These are CBD-side claims, mostly from 2019–2020 — but they speak directly to the "does the label match the bottle?" question the lab-audit findings also raise.
- BBB: the related "Just CBD Store" profile carries a C rating (not accredited), with a handful of complaints and one flagged for non-response.
One thing we left out on purpose: a vaguely-sourced 2024 state-agriculture item we couldn't confirm named this specific brand. Per our method, if we can't source it to the entity, we don't print it — so we don't.
The bottom line
In our view, Just Delta is a traceable company selling under-documented products. Credit where it's due: you can find the founder, the operator, and an SEC-documented ownership history, and a lot of customers are happy — more than you can say for the anonymous operators elsewhere in these files. But the things our score exists to verify on something you ingest — a named lab on the delta-8 line, real certifications, a label that matches the bottle — are exactly where Just Delta is thin, and an independent audit plus a mislabeling-lawsuit history both point the same direction. That gap is what makes a well-known, well-liked brand a high F rather than a passing grade.
If you buy Just Delta, pull the COA for your exact batch and check that it's a full panel (not potency-only) — and treat the missing lab name and self-asserted certifications as real limitations. There are brands in these files, graded far higher, that remove the guesswork. An F (56/100) — easy to trace as a company, hard to verify as a product. The full methodology shows every point; if Just Delta names its lab, publishes full per-batch panels, and documents its certifications, this grade rises quickly (see the notice below).
Questions, answered
Is Just Delta legit?
It's a real, established brand — the delta-8 line of Just Brands LLC, the Fort Lauderdale company behind JustCBD, founded by Hussein Rakine and once acquired by NASDAQ-listed Flora Growth. It's well-liked (Trustpilot ~4.5 across ~250 reviews) and we found no FDA action against it. But we grade it an F (56/100) on transparency: its certifications (GMP/ISO/HACCP) are self-asserted with no certificates, its delta-8 line's testing lab isn't clearly named, an independent audit found many COAs were potency-only with large potency variance, and the company has faced a cluster of lawsuits alleging its CBD products overstated cannabinoid content. Easy to trace as a company; hard to verify as a product.
Is Just Delta the same as JustCBD?
Yes — they're sister brands run by the same operator, Just Brands LLC of Fort Lauderdale, Florida (founder Hussein Rakine). They share customer-service contact details, and Just Delta's own legal pages point back to the JustCBD entity. The split is by cannabinoid type: JustCBD sells non-intoxicating CBD, while Just Delta carries the intoxicating hemp cannabinoids (delta-8, delta-9, delta-10, HHC, THC-P) that took off around 2021. Both were acquired by NASDAQ-listed Flora Growth Corp. in 2022. For what it's worth, we found no public record supporting the 'Single Seed Capital Group' name that sometimes circulates as the owner — the verified operator is Just Brands LLC.
Did Just Delta or JustCBD get an FDA warning letter?
Not that we could find — and we want to be precise, because it's easy to assume otherwise. We checked the FDA's CBD and delta-8 warning-letter rounds and found no letter to Just Delta, JustCBD, Just Brands, or its affiliated entities, and the company was not named in the 2023 FDA/FTC 'copycat candy' delta-8 sweep. So we will not say 'the FDA warned JustCBD' — there's no such letter on the record. The company's transparency issues are about self-asserted certifications, an unnamed lab on the delta-8 line, and independent-audit COA gaps — plus consumer lawsuits — not a federal enforcement action.
Are Just Delta's lab tests trustworthy?
Only partly, which is a big reason for the score. Both Just Delta and JustCBD have batch-lookup COA pages, and the CBD side names an accredited lab (Kaycha). But for the Just Delta intoxicating line specifically, the testing lab isn't clearly named, and an independent reviewer (LeafReport) that tests products itself found that many of the company's COAs were potency-only rather than full contaminant panels, that some batches had no report at all, and that potency varied widely against the label. So you can often pull a report, but can't always count on it being a full panel, from a named lab, matching your exact batch. Check that your batch's COA is a full panel before you trust it.
What lawsuits has Just Delta / Just Brands faced?
The company has faced a cluster of consumer lawsuits alleging its CBD products overstated cannabinoid content — for example, a product labeled with a certain milligram amount testing well below it. We frame each precisely: Rodriguez v. Just Brands was adjudicated and largely dismissed, including several claims dismissed with prejudice; Gaddis is an unproven allegation whose final disposition isn't clearly public; and a separate suit alleging 'no-THC' products tested positive is likewise an allegation. These are CBD-side claims, mostly from 2019–2020. They're not a safety finding, but they do speak to the same 'does the label match the bottle?' question that the independent lab-audit findings raise — which is why we weight them.
How did you research this, and is it fair to Just Delta?
Every claim is from a public source — the company's own sites and lab pages, SEC filings and press releases for the Flora Growth acquisition, an independent LeafReport product audit, court dockets for the lawsuits, the BBB and Trustpilot, and the FDA database. We credited the real strengths (a named founder, a traceable operator, an SEC-documented public-company history, a strong customer rating, and no FDA action) and stated the negatives precisely: we labeled the lawsuits as allegations except where adjudicated, noted that one was largely dismissed, declined to print an unverified 'Single Seed Capital' owner name, and left out a 2024 state item we couldn't source to this specific brand. If Just Delta names its lab, publishes full per-batch panels, and documents its certifications, we'll update the file — see the notice at the foot of this page.